among companies that were not part of the primary sector; among companies that perceived business chances in relation to the metaverse; multiple answers possible
Method of interview
Online panel
Citation formats
Leading metaverse-related business opportunities perceived by businesses Japan 2022
A survey conducted in March 2022 found that **** percent of Japanese companies in the secondary and tertiary sector that perceived business chances with regard to the metaverse saw the possibility of creating a new business. About a third of the companies mentioned strengthening their sales capabilities or improving their customer service as business opportunities.
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PwC Japan. (May 16, 2022). Most commonly perceived business chances with regard to the metaverse among companies in Japan as of March 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/
PwC Japan. "Most commonly perceived business chances with regard to the metaverse among companies in Japan as of March 2022." Chart. May 16, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/
PwC Japan. (2022). Most commonly perceived business chances with regard to the metaverse among companies in Japan as of March 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/
PwC Japan. "Most Commonly Perceived Business Chances with Regard to The Metaverse among Companies in Japan as of March 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 May 2022, /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/
PwC Japan, Most commonly perceived business chances with regard to the metaverse among companies in Japan as of March 2022 ÌÇÐÄÆƽâ°æ, /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/ (last visited August 02, 2026)
Most commonly perceived business chances with regard to the metaverse among companies in Japan as of March 2022 [Graph], PwC Japan, May 16, 2022. [Online]. Available: /statistics/1369028/japan-leading-metaverse-related-business-chances-perceived-by-companies/
