A survey conducted by in November 2023 found that around ** percent of respondents between the ages of 35 to 44 years in India planned on shopping during holidays. Furthermore, about ** percent of respondents between the ages of 16 to 24 years in the country planned to shop during the holiday seasons.
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Rakuten Insight. (December 4, 2023). Share of consumers shopping for holiday season in India as of November 2023, by age [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1360101/india-holiday-shopping-participation-by-age/
Rakuten Insight. "Share of consumers shopping for holiday season in India as of November 2023, by age." Chart. December 4, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1360101/india-holiday-shopping-participation-by-age/
Rakuten Insight. (2023). Share of consumers shopping for holiday season in India as of November 2023, by age. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1360101/india-holiday-shopping-participation-by-age/
Rakuten Insight. "Share of Consumers Shopping for Holiday Season in India as of November 2023, by Age." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Dec 2023, /statistics/1360101/india-holiday-shopping-participation-by-age/
Rakuten Insight, Share of consumers shopping for holiday season in India as of November 2023, by age ÌÇÐÄÆÆ½â°æ, /statistics/1360101/india-holiday-shopping-participation-by-age/ (last visited July 25, 2026)
Share of consumers shopping for holiday season in India as of November 2023, by age [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: /statistics/1360101/india-holiday-shopping-participation-by-age/