The possibility of looking at the actual product was the leading reason why consumers in Japan preferred physical stores over e-commerce websites. As revealed in a survey conducted in December 2024, almost ** percent of respondents stated that they purchased at brick-and-mortar stores because they can look at a product before purchase. Owning the product in real time right after checking out was another reason for favoring physical retail. Even though e-commerce services have been growing in popularity in Japan within the last decade, offline retail channels remain the preferred methods for food products and daily necessities in particular.
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PR Times, & CCC MK Holdings. (January 21, 2025). Leading reasons to prefer shopping at physical stores in Japan as of December 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1312832/japan-leading-reason-buy-physical-store/
PR Times, und CCC MK Holdings. "Leading reasons to prefer shopping at physical stores in Japan as of December 2024." Chart. January 21, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1312832/japan-leading-reason-buy-physical-store/
PR Times, CCC MK Holdings. (2025). Leading reasons to prefer shopping at physical stores in Japan as of December 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1312832/japan-leading-reason-buy-physical-store/
PR Times, and CCC MK Holdings. "Leading Reasons to Prefer Shopping at Physical Stores in Japan as of December 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jan 2025, /statistics/1312832/japan-leading-reason-buy-physical-store/
PR Times & CCC MK Holdings, Leading reasons to prefer shopping at physical stores in Japan as of December 2024 ÌÇÐÄÆƽâ°æ, /statistics/1312832/japan-leading-reason-buy-physical-store/ (last visited July 24, 2026)
Leading reasons to prefer shopping at physical stores in Japan as of December 2024 [Graph], PR Times, & CCC MK Holdings, January 21, 2025. [Online]. Available: /statistics/1312832/japan-leading-reason-buy-physical-store/
