data concerning 8,720 text, audio, image, and video messages sent as DMs on Instagram.
Supplementary notes
According to the source: the report "was carried out with the participation of a small number of high-profile women", including, British TV personality Rachel Riley and Jamie Klingler.
English-language content only.
Citation formats
Direct messages sent to women on Instagram containing violating content 2021-2022
A study conducted between December 2021 and February 2022, found that out of 8,720 pieces of content sent to high-profile women, 6.5 percent contained misogyny, image-based sexual abuse, hatred, or graphic content. Overall, the participants of the study were most likely to receive abuse via video content, with over 17 percent of the direct messages examined containing violating content in this format. Additionally, 14.1 percent of violating content was send in audio form.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Center for Countering Digital Hate. (April 6, 2022). Share of Instagram direct messages (DMs) containing violating content sent to high-profile women between December 2021 and February 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1301118/instagram-violating-content-sent-to-women-dms/
Center for Countering Digital Hate. "Share of Instagram direct messages (DMs) containing violating content sent to high-profile women between December 2021 and February 2022." Chart. April 6, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1301118/instagram-violating-content-sent-to-women-dms/
Center for Countering Digital Hate. (2022). Share of Instagram direct messages (DMs) containing violating content sent to high-profile women between December 2021 and February 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1301118/instagram-violating-content-sent-to-women-dms/
Center for Countering Digital Hate. "Share of Instagram Direct Messages (Dms) Containing Violating Content Sent to High-profile Women between December 2021 and February 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Apr 2022, /statistics/1301118/instagram-violating-content-sent-to-women-dms/
Center for Countering Digital Hate, Share of Instagram direct messages (DMs) containing violating content sent to high-profile women between December 2021 and February 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1301118/instagram-violating-content-sent-to-women-dms/ (last visited July 25, 2026)
Share of Instagram direct messages (DMs) containing violating content sent to high-profile women between December 2021 and February 2022 [Graph], Center for Countering Digital Hate, April 6, 2022. [Online]. Available: /statistics/1301118/instagram-violating-content-sent-to-women-dms/