According to a global survey conducted in 2021, respondents who belonged to Generation Z reported spending on average three hours per day on social media. Overall, Millennials stated that they spent 2.25 hours per day on online social platforms. Those belonging to the Baby boomer generation spent an average one hour on social media, daily.
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Digital Information World. (February 13, 2022). Average amount of hours spent per day on social media worldwide as of November 2021, by generation (in hours) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/
Digital Information World. "Average amount of hours spent per day on social media worldwide as of November 2021, by generation (in hours)." Chart. February 13, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/
Digital Information World. (2022). Average amount of hours spent per day on social media worldwide as of November 2021, by generation (in hours). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/
Digital Information World. "Average Amount of Hours Spent per Day on Social Media Worldwide as of November 2021, by Generation (in Hours)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Feb 2022, /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/
Digital Information World, Average amount of hours spent per day on social media worldwide as of November 2021, by generation (in hours) ÌÇÐÄÆƽâ°æ, /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/ (last visited July 30, 2026)
Average amount of hours spent per day on social media worldwide as of November 2021, by generation (in hours) [Graph], Digital Information World, February 13, 2022. [Online]. Available: /statistics/1314973/global-daily-time-spent-on-social-media-networks-generation/
