As of the third quarter of 2024, WhatsApp was by far the most used and favorite social media platform in Spain. Up to **** percent of the country's internet users used the instant messaging app, while networks like Instagram and Facebook followed were used by around **** and ** percent of online audiences, respectively. TikTok and Telegram were accessed by around **** and **** percent of users each, while X and Facebook Messenger accounted for smaller shares of the population.
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DataReportal, & We Are Social, & Meltwater. (February 25, 2025). Most popular social media platforms in Spain as of 3rd quarter 2024, by usage reach [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 14, 2026, from /statistics/1306374/social-networks-penetration-spain/
DataReportal, und We Are Social, und Meltwater. "Most popular social media platforms in Spain as of 3rd quarter 2024, by usage reach." Chart. February 25, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 14, 2026. /statistics/1306374/social-networks-penetration-spain/
DataReportal, We Are Social, Meltwater. (2025). Most popular social media platforms in Spain as of 3rd quarter 2024, by usage reach. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 14, 2026. /statistics/1306374/social-networks-penetration-spain/
DataReportal, and We Are Social, and Meltwater. "Most Popular Social Media Platforms in Spain as of 3rd Quarter 2024, by Usage Reach." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Feb 2025, /statistics/1306374/social-networks-penetration-spain/
DataReportal & We Are Social & Meltwater, Most popular social media platforms in Spain as of 3rd quarter 2024, by usage reach ÌÇÐÄÆƽâ°æ, /statistics/1306374/social-networks-penetration-spain/ (last visited July 14, 2026)
Most popular social media platforms in Spain as of 3rd quarter 2024, by usage reach [Graph], DataReportal, & We Are Social, & Meltwater, February 25, 2025. [Online]. Available: /statistics/1306374/social-networks-penetration-spain/
