Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media
(in hours)
Characteristic
Share of respondents
1 hour/day
20%
2 hours/day
29%
3 hours/day
33%
More than 3 hours/day
33%
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Original question: "In a typical day, how many hours do you spend doing each of the following activities? [Visiting social media sites or messaging apps.] "Some people feel may feel as if they do not feel close to others or are not part of a supportive community. We'd like to know which, if any, of the items below hold you back from social wellbeing."
Citation formats
Global opinion on the impact of social media on wellbeing 2021, by time spent
According to a global survey conducted in 2021, heavier social media users felt more strongly about the effects of social media on social wellbeing. Overall, 33 percent of respondents who spent more than three hours per day on social media said that usage of such online platforms negatively impacted social wellbeing such as not feeling close to others or not being part of a supportive community. In contrast, of respondents who spent just one hour per day on social media, only 20 percent felt that social media harmed social wellbeing.
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lululemon athletica. (February 8, 2022). Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media (in hours) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1314985/global-population-social-media-and-wellbeing/
lululemon athletica. "Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media (in hours)." Chart. February 8, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1314985/global-population-social-media-and-wellbeing/
lululemon athletica. (2022). Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media (in hours). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1314985/global-population-social-media-and-wellbeing/
lululemon athletica. "Share of Adults Worldwide Who Feel That Social Media Has a Negative Impact on Social Wellbeing as of November 2021, by Time Spent on Social Media (in Hours)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Feb 2022, /statistics/1314985/global-population-social-media-and-wellbeing/
lululemon athletica, Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media (in hours) ÌÇÐÄÆƽâ°æ, /statistics/1314985/global-population-social-media-and-wellbeing/ (last visited July 28, 2026)
Share of adults worldwide who feel that social media has a negative impact on social wellbeing as of November 2021, by time spent on social media (in hours) [Graph], lululemon athletica, February 8, 2022. [Online]. Available: /statistics/1314985/global-population-social-media-and-wellbeing/
