| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
April 2021
More information
Region
United Kingdom
Survey time period
April 2020 to April 2021
Special properties
Respondents were mainly or partly responsible for grocery shopping for their household
Method of interview
Online interview
Supplementary notes
YouGov Profiles is based on continuously collected data and rolling surveys, rather than from a single limited questionnaire. Profiles data referenced is based on a sample size of 2,699 to 86,576 people.
Original survey question: "Please state your level of agreement with the following statement: I don't mind paying more for products that are good for the environment."
The source defines Gen Z as being born after 2000, Millennials between 1982 and 1999, Gen X between 1965 and 1981, and Baby Boomers between 1946 and 1964.
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