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Share of consumers who accessed video streaming platforms without subscription in India as of June 2024

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Source

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Release date

September 2024

Region

India

Survey time period

13 to 30 June, 2024

Number of respondents

22,444 respondents

Age group

16 years and older

Special properties

Female respondents: 9,594; male respondents: 12,850.

Supplementary notes

The question asked in the survey was "[If you do not subscribe to any video streaming service providers], do you still use these services?

Citation formats

SVOD unpaid access India 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 4, 2024

Upon being asked if they still accessed streaming service providers without having a subscription in a 2024 survey, over ** percent of respondents in India denied using them. Meanwhile, percent of the remaining respondents claimed to have accessed the account using other means.

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