among 1,627 female and 716 male respondents who intended to unsubscribe from SvoD service providers
Method of interview
Online survey
Supplementary notes
Original question: "Are you planning on cancelling your subscription(s) to streaming service providers in the next three months? If yes, why are you planning to cancel your subscription? (choose all that apply)"
The figures have been rounded.
Citation formats
Reasons for canceling SVoD subscriptions Thailand 2024, by gender
According to a survey by in June 2024, about ** percent of the male respondents in Thailand stated that they intended to unsubscribe from SVoD service providers in the next three months because the subscription prices were getting pricier. Meanwhile, around ** percent of the female respondents stated they would cancel such services because there was nothing left to watch.
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Rakuten Insight. (September 4, 2024). Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/
Rakuten Insight. "Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by gender." Chart. September 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/
Rakuten Insight. (2024). Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/
Rakuten Insight. "Reasons for Unsubscribing from Subscription Video-on-demand (Svod) Services in The next Three Months in Thailand as of June 2024, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Sep 2024, /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/
Rakuten Insight, Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by gender ÌÇÐÄÆƽâ°æ, /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/ (last visited August 01, 2026)
Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by gender [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: /statistics/1261148/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-gender/
