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Frequency of luxury retail store visits among shoppers in the United Kingdom (UK) in 2020, by generation

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Source

Release date

December 2020

Region

United Kingdom

Survey time period

September 25, 2020

Number of respondents

2,000 respondents

Age group

18-64 years

Special properties

UK shoppers

Method of interview

Online survey

Citation formats

Store visit frequency among UK shoppers in luxury retail 2020, by generation

Published by
F. Watty,
May 7, 2021
According to findings of a survey conducted in the United Kingdom, customer visits to luxury stores faced changes due to mitigation and restrictions in 2020. Older generations claimed to visit luxury retail stores less during the pandemic (at ** percent) compared to Gen Z and Millennials (at ** percent). When it came to visiting behavior on par with pre-pandemic levels, Gen Z and Millennials led with a majority of ** percent, and Baby boomers at ** percent. Frequent luxury store visits despite restrictions took a low with the younger cohort leading by *** percent.
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