The brand value of the Chinese search giant firm Baidu was estimated to be **** billion U.S. dollars, according to the evaluation of Brand Finance in May 2026. Chinese regulators have been ratcheting up pressures on online advertising, which heavily impacted Baidu's core business. The company has shifted its focus on other segments for long-term growth, such as the cloud division, smart speakers, and even autonomous cars.
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Sina.com.cn. (May 9, 2026). Brand value of Baidu evaluated by Brand Finance from 2014 to 2026 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1232196/baidu-brand-value-according-to-brand-finance/
Sina.com.cn. "Brand value of Baidu evaluated by Brand Finance from 2014 to 2026 (in million U.S. dollars)." Chart. May 9, 2026. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1232196/baidu-brand-value-according-to-brand-finance/
Sina.com.cn. (2026). Brand value of Baidu evaluated by Brand Finance from 2014 to 2026 (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1232196/baidu-brand-value-according-to-brand-finance/
Sina.com.cn. "Brand Value of Baidu Evaluated by Brand Finance from 2014 to 2026 (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 May 2026, /statistics/1232196/baidu-brand-value-according-to-brand-finance/
Sina.com.cn, Brand value of Baidu evaluated by Brand Finance from 2014 to 2026 (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1232196/baidu-brand-value-according-to-brand-finance/ (last visited August 01, 2026)
Brand value of Baidu evaluated by Brand Finance from 2014 to 2026 (in million U.S. dollars) [Graph], Sina.com.cn, May 9, 2026. [Online]. Available: /statistics/1232196/baidu-brand-value-according-to-brand-finance/
