In Europe, digital audio made up about percent of advertising spending in 2018, with a value of *** million euros. Display advertising amounted to over ** billion euros over the considered year.
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IAB (U.S.). (September 18, 2019). Value of spending in digital advertising in Europe in 2018, by format (in million euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1116073/digital-adspend-europe/
IAB (U.S.). "Value of spending in digital advertising in Europe in 2018, by format (in million euros)." Chart. September 18, 2019. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1116073/digital-adspend-europe/
IAB (U.S.). (2019). Value of spending in digital advertising in Europe in 2018, by format (in million euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1116073/digital-adspend-europe/
IAB (U.S.). "Value of Spending in Digital Advertising in Europe in 2018, by Format (in Million Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Sep 2019, /statistics/1116073/digital-adspend-europe/
IAB (U.S.), Value of spending in digital advertising in Europe in 2018, by format (in million euros) ÌÇÐÄÆÆ½â°æ, /statistics/1116073/digital-adspend-europe/ (last visited July 22, 2026)
Value of spending in digital advertising in Europe in 2018, by format (in million euros) [Graph], IAB (U.S.), September 18, 2019. [Online]. Available: /statistics/1116073/digital-adspend-europe/