More than **** of the respondents in Poland in 2024 searched for information about the product on the Internet (ROPO effect), before buying movies, books, music or multimedia in a traditional store. * percent of respondents did not use the internet to check the product before buying it in a physical store.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
YourCX. (April 30, 2025). Before you last bought your movies, books, music and multimedia in the traditional store, did you look for information on the internet? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/
YourCX. "Before you last bought your movies, books, music and multimedia in the traditional store, did you look for information on the internet?." Chart. April 30, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/
YourCX. (2025). Before you last bought your movies, books, music and multimedia in the traditional store, did you look for information on the internet?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/
YourCX. "Before You Last Bought Your Movies, Books, Music and Multimedia in The Traditional Store, Did You Look for Information on The Internet?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2025, /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/
YourCX, Before you last bought your movies, books, music and multimedia in the traditional store, did you look for information on the internet? ÌÇÐÄÆƽâ°æ, /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/ (last visited August 03, 2026)
Before you last bought your movies, books, music and multimedia in the traditional store, did you look for information on the internet? [Graph], YourCX, April 30, 2025. [Online]. Available: /statistics/1099352/poland-ropo-effect-when-purchasing-movies-books-music-and-multimedia/
