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Most popular shops with movies, books, music and multimedia in Poland in 2024, by purchase channel

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Source

Release date

April 2025

Region

Poland

Survey time period

August to September 2024

Number of respondents

5,905*

Special properties

Consumers reached through research partners

Method of interview

Online survey

Supplementary notes

* n = 4,422 online shopping, n = 1,483 offline shopping

Date of release is date of access

Citation formats

Popular shops with films, books and music in Poland 2024, by purchase channel

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 30, 2025

In 2024, Empik was the clear sales leader in the traditional channel. It also gained a share in the sale of films, books, music, or multimedia in the online channel. Empik was ahead of the Polish e-commerce leader Allegro by 8 percentage points.

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Topics

Omnichannel retail in PolandE-commerce in PolandE-commerce in HungaryE-commerce in RomaniaRetail market in Poland
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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