Amy's Kitchen brand profile U.S. 2024| ��ƽ��

Amy's Kitchen brand awareness, usage, popularity, loyalty, and buzz among meat substitutes users in the United States in 2024

Characteristic	Share of respondents
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Number of respondents

1,249 respondents

Age group

18 to 64 years

Special properties

respondents who use meat substitutes

Supplementary notes

During the survey, the questions were phrased as follows:

Brand Awareness: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
Brand popularity: "When it comes to meat substitutes, which of the following brands do you like?"
Brand usage: "When it comes to meat substitutes, which of the following brands have you used in the past 12 months?"
Brand loyalty: "When it comes to meat substitutes, which of the following brands are you likely to use again in the future?"
Brand buzz: "Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising. "

Citation formats

How high is the brand awareness of Amy's Kitchen in the United States?
When it comes to meat substitutes users, brand awareness of Amy's Kitchen is at ** percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

How popular is Amy's Kitchen in the United States?
In total, ** percent of U.S. meat substitutes users say they like Amy's Kitchen.

What is the usage share of Amy's Kitchen in the United States?
All in all, ** percent of meat substitutes users in the United States use Amy's Kitchen.

How loyal are the customers of Amy's Kitchen?
Around ** percent of meat substitutes users in the United States say they are likely to use Amy's Kitchen again.

What's the buzz around Amy's Kitchen in the United States?
In July 2023, about ** percent of U.S. meat substitutes users had heard about Amy's Kitchen in the media, on social media, or in advertising over the past four weeks.

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