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Online sales seasons in France

Statistics report on online sales and promotional seasons in France

This report provides a range of facts and statistics on some of the most relevant online sales and promotional seasons in France. It includes information on international shopping events such as Black Friday, Cyber Monday, and the holiday season, as well as national shopping dates, namely the French Days and winter sales.

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Table of contents

Overview

6
  • Premium Statistic E-commerce sales revenue in France 2005-2025
  • Premium Statistic E-commerce share of retail sales in France 2014-2025
  • Premium Forecast France: Top 10 online stores 2025
  • Premium Statistic Key periods for e-commerce in France 2020, by share of sales
  • Premium Statistic Online shopping intention in selected countries worldwide on Black Friday 2022
  • Basic Statistic Christmas total retail spending in Europe 2025, by country

Black Friday weekend

9
  • Premium Statistic Black Friday, Cyber Weekend, Cyber Monday online spending in France 2016-2020
  • Premium Statistic Black Friday online shopping ticket value in France 2017-2020
  • Premium Statistic Shopping channels consumers planned to use on Black Friday in France 2021, by gender
  • Premium Statistic Shopping channels consumers planned to use on Black Friday in France 2021, by age
  • Premium Statistic Leading e-retailers on Black Friday in France 2021, by search volume
  • Premium Statistic Leading product categories on Black Friday in France 2021, by search volume
  • Premium Statistic Leading product types on Black Friday in France 2021, by search volume
  • Premium Statistic Leading reasons to try out a new online store on Black Friday in France 2021
  • Premium Statistic Main factors favoring Green Friday over Black Friday in France 2019-2021

Holiday season

9
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2020-2021
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2021, by gender
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2021, by age group
  • Premium Statistic Leading sources for holiday gift discovery in France 2021
  • Premium Statistic Leading online channels for holiday shopping in France 2021
  • Premium Statistic Leading retailers for Christmas gift shopping in France 2021
  • Basic Statistic Online Christmas shopping intention in France 2021, by category and order type
  • Basic Statistic Main advantages of buying Christmas gifts online in France 2021
  • Basic Statistic Main drivers of online Christmas shopping in France 2021

Winter sales

4
  • Basic Statistic Change in online sales revenue during winter sales in France 2021, by category
  • Basic Statistic Change in online orders during winter sales in France 2021, by category
  • Basic Statistic Online traffic change during winter sales in France 2021, by category
  • Basic Statistic Average price of leading products on idealo.fr during winter sales in France 2021

French days

6
  • Basic Statistic Key figures on the French Days 2020
  • Basic Statistic Share of retailers in France participating in the French Days 2018-2021
  • Basic Statistic Most searched categories on idealo.fr during the French Days 2021
  • Basic Statistic Most searched products on idealo.fr during the French Days 2021
  • Basic Statistic Product categories with highest discounts on idealo.fr during the French Days 2021
  • Basic Statistic Change in idealo.fr traffic during the fall edition of the French Days 2018-2020
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