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Online shopping events in Latin America

Statistics report on online shopping events in Latin America

This report provides a range of statistics on the most relevant online shopping events across Latin America, including international ones such as Black Friday and Cyber Monday. It also encompasses regional events such as Hot Sale, Cyberlunes, and CyberDays, among others.

Table of contents

Overview

5
  • Premium Statistic Retail e-commerce market volume worldwide 2024, by region
  • Premium Statistic Retail e-commerce revenue in Latin America 2017-2030, by segment
  • Premium Forecast E-commerce revenue in Latin America 2025-2026, by country
  • Premium Forecast Retail e-commerce change in Latin America 2021-2026, by country
  • Premium Statistic Current and expected online spend share in Latin America 2024, by country

Brazil

6
  • Premium Statistic Black Friday e-commerce revenue in Brazil 2020-2024
  • Premium Statistic Number of online checkouts on Black Friday in Brazil 2019-2024
  • Premium Statistic Favorite products to follow via live commerce for Black Friday purchases Brazil 2024
  • Premium Statistic Intention of buying during Black Friday in Brazil 2024, by likelihood
  • Premium Statistic Black Week average online ticket value in Brazil 2020-2024
  • Premium Statistic Cyber Monday online shopping sales revenue in Brazil 2019-2025

Mexico

6
  • Basic Statistic Key figures on Hot Sale in Mexico 2025
  • Basic Statistic Hot Sale retail sales value in Mexico 2017-2025
  • Basic Statistic Most purchased categories online during Hot Sale in Mexico 2025
  • Basic Statistic El Buen Fin online sales revenue in Mexico 2016-2025
  • Basic Statistic Categories with highest online purchase intention on El Buen Fin in Mexico 2025
  • Premium Statistic Black Friday and Cyber Monday expected spending in Mexico 2024

Chile

6
  • Premium Statistic CyberDay sales revenue in Chile 2018-2024
  • Premium Statistic Number of CyberDay transactions in Chile 2014-2024
  • Premium Statistic CyberMonday sales revenue in Chile 2011-2024
  • Premium Statistic Number of CyberMonday transactions in Chile 2011-2024
  • Premium Statistic Number of sites participating to CyberDay and CyberMonday in Chile 2020-2024
  • Premium Statistic Online sales participation on Black Friday in Chile 2024, by day

Argentina

5
  • Premium Statistic E-commerce revenue on Hot Sale and CyberMonday in Argentina 2015-2025
  • Basic Statistic Number of orders placed on Hot Sale and CyberMonday in Argentina 2017-2025
  • Basic Statistic Average ticket value on Hot Sale and CyberMonday in Argentina 2017-2025
  • Basic Statistic Number of visitors to Hot Sale and CyberMonday sites in Argentina 2017-2025
  • Basic Statistic Number of vendors on Hot Sale and CyberMonday in Argentina 2015-2025

Other countries

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  • Premium Statistic Cyber Wow key figures in Peru 2024
  • Premium Statistic Average discount in Cyber Wow and Cyber Days in Peru 2025, by category
  • Premium Statistic Most purchased products online during July's Cyber ​​​​Wow in Peru 2024
  • Premium Statistic Key figures on Black Friday in Colombia 2023
  • Basic Statistic Share of individuals shopping online on Ciberlunes in Uruguay 2019-2024
  • Basic Statistic Sales value and number of brands on CyberDay in Paraguay 2020-2023
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