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Holiday e-commerce in Western Europe

Statistics report on holiday e-commerce in Western Europe

This report presents insights and statistics on holiday e-commerce in Western European countries. The first chapter begins with a comprehensive overview of online shopping in Europe during this season, including online spending values and the impact of the current economic landscape. The report further explores national data in Europe's leading economies, namely the United Kingdom, Germany, France, Spain, Italy, and the Nordic countries.

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Table of contents

Overview

9
  • Premium Statistic Online holiday sales worldwide 2022
  • Basic Statistic Christmas total retail spending in Europe 2025, by country
  • Premium Statistic Expected change in holiday season spending in Europe 2022, by country
  • Premium Statistic Consumers expecting to reduce holiday season spending due to inflation in Europe 2022
  • Premium Statistic Main concerns for global consumers during the holidays season 2022
  • Basic Statistic Actions retailers will take to keep costs down worldwide during the holidays 2022
  • Premium Statistic Forecast of e-commerce discounts during the holiday season 2022, by category
  • Premium Statistic Gift-giving methods during the holiday season in the UK and EU 2022
  • Premium Statistic Leading online channels during the holiday season in Europe 2022

United Kingdom

6
  • Premium Statistic Online and offline retail sales during Christmas in the UK 2017-2025
  • Premium Statistic Christmas online retail spending in the United Kingdom (UK) 2021-2024, by device
  • Premium Statistic Main online sources for Christmas shopping inspiration in the UK 2022
  • Premium Statistic Reasons to shop online for the Christmas season in the UK 2022
  • Premium Statistic Intended online share of Christmas shopping in the UK 2022, by category
  • Premium Statistic Share of consumers who bought gifts online or in-store in the UK 2019-2022

Germany

6
  • Premium Statistic Online revenue from Christmas season sales in Germany 2005-2025
  • Premium Statistic Online revenue share from overall Christmas season sales in Germany 2007-2025
  • Premium Statistic Annual and Christmas online retail sales in Germany 2005-2025
  • Premium Statistic Online retail sales expectations for the Christmas trading season in Germany 2023
  • Premium Statistic Internet users who wanted to buy Christmas gifts online in Germany 2013-2021
  • Premium Statistic Reasons for buying Christmas presents online in Germany in 2022

France

7
  • Premium Statistic Leading online channels for holiday shopping in France 2021
  • Basic Statistic Main advantages of buying Christmas gifts online in France 2021
  • Basic Statistic Main drivers of online Christmas shopping in France 2021
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2020-2021
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2021, by age group
  • Premium Statistic Share of consumers buying Christmas gifts online in France 2021, by gender
  • Basic Statistic Online Christmas shopping intention in France 2021, by category and order type

Spain & Italy

5
  • Premium Statistic Holiday shopping online and in-store in Spain 2021
  • Premium Statistic Most used online channels for gift shopping in Spain 2021
  • Premium Statistic Online holiday shopping in Spain 2021, by channel and category
  • Premium Statistic Share of Italian consumers planning to shop for holidays 2021, by age group
  • Basic Statistic Most desired Christmas presents in Italy 2021

Nordics

5
  • Premium Statistic Sources of information before buying gifts online in Scandinavia 2022
  • Premium Statistic Media channels to find and buy gifts online in Scandinavia 2022
  • Basic Statistic Christmas gift shopping online in Sweden 2016-2023
  • Basic Statistic Prognosis for Christmas gift shopping online in Sweden in 2021
  • Premium Statistic Reasons to shop Christmas presents online in Finland 2021
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