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Beauty and personal care e-commerce in the United Kingdom (UK)

Statistics report on Beauty and personal care e-commerce in the United Kingdom (UK)

This report presents insights and statistics on beauty and personal care e-commerce in the United Kingdom (UK). This report contains key figures for leading companies, including revenue and brand engagement. Additionally, it includes a chapter on online shoppers. Lastly, the report highlights online traffic to beauty and personal care sites and app metrics.

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Table of contents

Overview

5
  • Premium Forecast Revenue of cosmetics e-commerce in selected countries worldwide 2025
  • Premium Forecast Revenue of personal care e-commerce in selected countries worldwide 2025
  • Premium Forecast Beauty & personal care e-commerce revenue in the UK 2017-2029
  • Premium Forecast Beauty & personal care e-commerce revenue in the United Kingdom 2017-2029, by segment
  • Premium Forecast ARPU of the beauty & personal care e-commerce market in the UK 2017-2029

Leading retailers

9
  • Premium Forecast United Kingdom: Top 5 Beauty online stores 2025
  • Premium Statistic Major online personal care stores in the UK 2025
  • Premium Statistic Top online beauty product retailers in the UK 2024, by purchase intent clicks
  • Premium Statistic Top personal care online retailers in the UK 2024, by purchase intent clicks
  • Premium Forecast Usage of beauty and health online shops in the UK 2023, by brand
  • Premium Forecast Popularity of beauty and health online shops in the UK 2025, by brand
  • Premium Forecast Loyalty to beauty online shops in the UK 2025, by brand
  • Premium Forecast Buzz surrounding beauty and health online shops in the UK 2023, by brand
  • Premium Statistic Online beauty as a share of Shein's market share in Europe 2023, by country

Online shoppers

6
  • Premium Statistic Share of UK shoppers purchasing health and beauty online or in-store 2019-2025
  • Premium Statistic Beauty shoppers' preferred purchasing channels in the UK 2024, by age
  • Premium Statistic Online beauty shoppers in the UK 2026, by age group
  • Premium Statistic Wellness online shoppers in the UK 2020-2024, by gender
  • Premium Statistic Health and beauty online shoppers UK 2020-2024, by region
  • Premium Statistic Frequency of online purchases of beauty products in the UK 2023

Online traffic

8
  • Premium Statistic Most popular beauty websites in the UK 2026, by web traffic
  • Premium Statistic Bounce rate of the most popular beauty websites in the UK 2026
  • Premium Statistic Leading websites in the beauty sector UK 2025, by share of voice
  • Premium Statistic Top social sites for beauty e-commerce in the UK 2024, by purchase intent clicks
  • Premium Statistic Top social commerce sites for personal care in the UK 2024, by purchase intent clicks
  • Premium Statistic Top online traffic sources driving beauty shoppers to retailers in the UK 2023
  • Premium Statistic Top online traffic sources driving personal care brand shoppers to retailers UK 2023
  • Basic Statistic UK: leading beauty brands on social networks 2023

Apps

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  • Premium Statistic Monthly Boots app downloads in the UK 2023-2025
  • Premium Statistic Monthly active users of Boots app in the UK 2023-2025
  • Premium Statistic Superdrug app monthly downloads in the UK 2023-2025
  • Premium Statistic Monthly active users of Superdrug app in the UK 2023-2025
  • Premium Statistic Monthly Lookfantastic app downloads in the UK 2023-2025
  • Premium Statistic Monthly active users of Lookfantastic app in the UK 2023-2025
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