ÌÇÐÄÆÆ½â°æ

E-commerce in Kazakhstan

Statistics report on the e-commerce market in Kazakhstan

This report presents charts and graphs on the e-commerce market in Kazakhstan. It contains information on the most popular online marketplaces and on consumer behavior of e-shoppers in the country.

Table of contents

Overview

9
  • Premium Statistic E-commerce share in the retail trade in Kazakhstan 2013-2025
  • Premium Statistic E-commerce revenue in Kazakhstan 2017-2030
  • Premium Forecast Penetration rate of e-commerce in Kazakhstan 2017-2030
  • Premium Statistic E-commerce market size in Kazakhstan 2017-2025, by segment
  • Premium Statistic Retail e-commerce market size in Kazakhstan 2019-2023
  • Premium Statistic Retail e-commerce market share in Kazakhstan H1 2023-H1 2024, by store type
  • Premium Statistic Domestic e-commerce revenue in Kazakhstan 2024, by segment and channel
  • Premium Statistic Domestic e-commerce revenue in Kazakhstan 2023, by region
  • Premium Statistic Revenue per user of e-commerce in Kazakhstan 2017-2030

Product and service categories

5
  • Premium Statistic Sales value of domestic online stores in Kazakhstan 2024, by product
  • Premium Statistic Payments value on domestic online marketplaces in Kazakhstan 2024, by product
  • Premium Statistic Most popular e-commerce product categories in Kazakhstan 2023
  • Premium Statistic Most popular services sold online in Kazakhstan 2024, by revenue
  • Premium Statistic E-services penetration rate in Kazakhstan 2017-2028, by segment

Leading marketplaces

9
  • Premium Statistic Highest-earning e-commerce platforms in Kazakhstan 2024
  • Premium Statistic Most-visited retail websites in Kazakhstan 2026
  • Basic Statistic Revenue of Kaspi.kz quarterly 2019-2025
  • Premium Statistic Kaspi.kz revenue in Q1 2025, by segment
  • Premium Statistic Net profit of Kaspi.kz 2019-2025
  • Premium Statistic Kaspi.kz marketplace active users H1 2023-H1 2025
  • Premium Statistic Key figures on Wildberries in Kazakhstan H1 2023
  • Premium Statistic Revenue of Freedom Travel (Aviata.kz) 2019-2024
  • Premium Statistic Sulpak.kz revenue 2019-2024

Payments

4
  • Premium Statistic Number of retail e-commerce transactions in Kazakhstan 2019-2023
  • Premium Statistic Retail e-commerce transactions growth in Kazakhstan 2020-2023
  • Premium Statistic Digital financial services usage in Kazakhstan 2025, by type
  • Premium Statistic Leading e-commerce payment methods in Kazakhstan 2024

Delivery

8
  • Premium Statistic Leading e-commerce delivery methods in Kazakhstan 2024
  • Premium Statistic Postal and courier services revenue in Kazakhstan 2019-2024
  • Premium Statistic Kazpost's postal services revenue 2019-2024
  • Premium Statistic Number of postamats in Kazakhstan Q3 2023, by provider
  • Premium Statistic Number of grocery delivery services in Kazakhstan 2023, by city
  • Premium Statistic Leading e-grocery providers in Kazakhstan 2023, by market share
  • Premium Statistic Most popular grocery delivery services in Kazakhstan 2024
  • Premium Statistic Wolt Delivery app downloads 2024, by leading country

Digital shopping behavior

7
  • Premium Statistic Average retail e-commerce spend in Kazakhstan 2019-2023
  • Premium Statistic Retail e-commerce spend growth in Kazakhstan 2020-2023
  • Premium Statistic E-commerce platform user share in Kazakhstan 2023, by gender
  • Premium Statistic Frequency of online shopping in Kazakhstan 2023
  • Premium Statistic Leading reasons for not using e-commerce in Kazakhstan 2024
  • Premium Statistic Grocery delivery services use frequency in Kazakhstan 2024
  • Premium Statistic Perceived e-commerce risks by internet users in EAEU 2023, by type
We’re happy to help

Get in touch with us for additional information

Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.