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Fashion e-commerce worldwide

Statistics report on fashion e-commerce worldwide

This report presents insights and statistics on the global fashion e-commerce market. It provides an overview of the industry and also contains statistics on leading markets, brands, apps, and websites. The report also features a chapter on the consumption habits of online fashion shoppers worldwide.

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Table of contents

Overview

4
  • Premium Forecast E-commerce revenue worldwide 2017-2030, by segment
  • Premium Forecast Online fashion retail revenue worldwide 2017-2029, by segment
  • Premium Forecast Online fashion retail revenue change worldwide 2022-2030, by segment
  • Premium Forecast Fashion e-commerce users worldwide 2017-2029, by product type

Leading markets

7
  • Premium Forecast Revenue in the fashion e-commerce market worldwide 2017-2029, by region
  • Premium Forecast Revenue in the fashion e-commerce market worldwide 2017-2029, by country
  • Premium Forecast Fashion retail sales channel share worldwide 2025, by region
  • Premium Statistic Luxury fashion online and offline sales share worldwide 2024
  • Premium Forecast Revenue in the fashion e-commerce market in Asia 2017-2030
  • Premium Forecast Revenue in the fashion e-commerce market in North America 2017-2030
  • Premium Forecast Revenue in the fashion e-commerce market in Europe 2017-2030

Leading players

8
  • Basic Statistic EV/EBITDA of leading fashion e-commerce companies worldwide 2022-2024
  • Premium Statistic Top fashion online stores worldwide in 2025, by GMV
  • Premium Forecast nike.com: E-Commerce net sales from 2014 to 2026
  • Premium Statistic E-Commerce net sales of zara.com 2014-2026
  • Premium Forecast asos.com: E-Commerce net sales from 2014 to 2026
  • Premium Forecast zalando.de: E-Commerce net sales from 2014 to 2026
  • Basic Forecast adidas.com: E-Commerce net sales from 2014 to 2026
  • Premium Statistic Estimated annual revenue of Shein 2016-2026

Online traffic & app downloads

7
  • Premium Statistic Most downloaded fashion & beauty shopping apps worldwide 2026
  • Premium Statistic Countries with most Shein app downloads 2025
  • Premium Statistic Monthly web traffic to shein.com in 2026
  • Premium Statistic Monthly web traffic to hm.com in 2026
  • Premium Statistic Monthly web traffic to zara.com in 2026
  • Premium Statistic Monthly number of visits to asos.com worldwide 2026
  • Premium Statistic Total global visitor traffic to Zalando 2025-2026

Consumption

11
  • Premium Forecast Fashion retail sales channel share worldwide 2025, by region
  • Premium Statistic Share of returns in online apparel shopping worldwide from 2023-2027
  • Basic Statistic Global conversion rates in selected verticals 2026
  • Premium Statistic Most desired AI shopping features globally in 2025
  • Premium Statistic Leading cross-border online shopping product categories 2025
  • Premium Statistic Main social commerce purchase categories worldwide 2024, by frequency
  • Premium Forecast Most popular categories for online purchases in the U.S. 2025
  • Premium Forecast Most popular categories for online purchases in the UK 2025
  • Premium Forecast Most popular categories for online purchases in China 2025
  • Premium Forecast Most popular categories for online purchases in Brazil 2025
  • Premium Forecast Most popular categories for online purchases in South Africa 2025
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