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LGBTQ consumer ratings of people who influence their purchasing of products in the United States in 2019

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Source

Release date

January 2019

Region

United States

Survey time period

December 2018 and January 2019

Number of respondents

1,253 respondents

Age group

21 to 72

Special properties

Members of the LGBTQ community

Method of interview

Online survey

Supplementary notes

LGBTQ - Lesbian Gay Bisexual Transgender Queer

Citation formats

Consumer ratings: people who influence LGBTQ purchasing in the United States in 2019

Published by
F. Watty,
Mar 12, 2019
The statistic shows the results of an online survey conducted in the United States in December 2018 and January 2019. Self-identified members of the LGBTQ community were polled on who most influenced their product purchasing. According to the survey, ** percent of respondents stated that it was friends within the LGBTQ community who most influenced their product purchasing behavior.
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