Brand value is an indicative variable that directly correlates the value of the business with brand image (calculated on the basis of the daily statements in the media) and makes clear the financial significance of a positive image.
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media.
According to data provided by , the Italian luxury brand Prada was valued at *** billion euros on January 1, 2022. Prada's global sales reached *** billion euros in 2020.
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Adwired AG. (March 11, 2022). Brand value of Prada from October 1, 2018 to January 1, 2022 (in billion euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/980697/brand-value-of-prada/
Adwired AG. "Brand value of Prada from October 1, 2018 to January 1, 2022 (in billion euros)." Chart. March 11, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/980697/brand-value-of-prada/
Adwired AG. (2022). Brand value of Prada from October 1, 2018 to January 1, 2022 (in billion euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/980697/brand-value-of-prada/
Adwired AG. "Brand Value of Prada from October 1, 2018 to January 1, 2022 (in Billion Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Mar 2022, /statistics/980697/brand-value-of-prada/
Adwired AG, Brand value of Prada from October 1, 2018 to January 1, 2022 (in billion euros) ÌÇÐÄÆÆ½â°æ, /statistics/980697/brand-value-of-prada/ (last visited July 23, 2026)
Brand value of Prada from October 1, 2018 to January 1, 2022 (in billion euros) [Graph], Adwired AG, March 11, 2022. [Online]. Available: /statistics/980697/brand-value-of-prada/