The brands are monitored on the basis of approximately 200 distinct characteristics, which are allocated to 15 positive perceptional dimensions (value drivers) and 15 negative perceptional dimensions (risk drivers). The scale states each dimension's frequency relative to all statements about the brand in the defined time period. Together, these 15 dimensions make up the media perception
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media. Contributions (clippings) from approx. 15,000 international print, 750,000 online, and 250 million social media, as well as financial market information (market capitalization of companies) form the basis of the analysis. Social media consist primarily of blogs, Facebook, and forum contributions. Low text content like Twitter is excluded.
Percentage points exceeding 100 percent are probably due to rounding.
Citation formats
Media perception of De Bijenkorf in the Netherlands 2020, by characteristic
According to data published by , analyzing media statements about De Bijenkorf in the Netherlands, **** percent of media content described the retailer brand's performance in a positive way.
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Adwired AG. (March 2, 2021). Media perception of De Bijenkorf in the Netherlands in 2020, by characteristic [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/
Adwired AG. "Media perception of De Bijenkorf in the Netherlands in 2020, by characteristic." Chart. March 2, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/
Adwired AG. (2021). Media perception of De Bijenkorf in the Netherlands in 2020, by characteristic. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/
Adwired AG. "Media Perception of De Bijenkorf in The Netherlands in 2020, by Characteristic." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Mar 2021, /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/
Adwired AG, Media perception of De Bijenkorf in the Netherlands in 2020, by characteristic ÌÇÐÄÆƽâ°æ, /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/ (last visited July 31, 2026)
Media perception of De Bijenkorf in the Netherlands in 2020, by characteristic [Graph], Adwired AG, March 2, 2021. [Online]. Available: /statistics/973099/media-perception-of-de-bijenkorf-in-the-netherlands/
