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Number of social media interactions in selected Latin American countries in 2020 (in billions)

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Sources

Release date

February 2021

Region

Latin America and the Caribbean

Survey time period

January 1 to December 13, 2020

Special properties

interactions on Facebook, Twitter, Instagram, and YouTube

Supplementary notes

Figures have been rounded.

Citation formats

Latin America: social media interactions 2020, by country

Published by Thuy D., Feb 8, 2021
Throughout 2020, approximately *** billion social media interactions were recorded in Brazil. It was followed by Mexico with *** billion and Argentina with about *** billion interactions conducted via multiple online platforms. In all the countries analyzed, Facebook was the social network with the highest share of interactions. In Peru, Mark Zuckerberg's platform accounted for more than ** percent of social media interactions.
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