The source defines click-through rate (CTR) as the number of clicks on a particular advertisement or link divided by the number of times it was seen (also known as impressions), multiplied by 100.
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Click-through rates (CTRs) of marketing e-mails worldwide 2023, by country
In 2023, marketing e-mails in Canada had a click-through rate (CTR) of **** percent, the highest among the selected countries presented in the data set. In Germany, the rate stood at **** percent.
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GetResponse. (April 30, 2024). Click-through rates (CTRs) of marketing e-mails in selected countries worldwide in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/942626/e-mail-marketing-click-through-rates-europe/
GetResponse. "Click-through rates (CTRs) of marketing e-mails in selected countries worldwide in 2023." Chart. April 30, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/942626/e-mail-marketing-click-through-rates-europe/
GetResponse. (2024). Click-through rates (CTRs) of marketing e-mails in selected countries worldwide in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/942626/e-mail-marketing-click-through-rates-europe/
GetResponse. "Click-through Rates (Ctrs) of Marketing E-mails in Selected Countries Worldwide in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Apr 2024, /statistics/942626/e-mail-marketing-click-through-rates-europe/
GetResponse, Click-through rates (CTRs) of marketing e-mails in selected countries worldwide in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/942626/e-mail-marketing-click-through-rates-europe/ (last visited July 24, 2026)
Click-through rates (CTRs) of marketing e-mails in selected countries worldwide in 2023 [Graph], GetResponse, April 30, 2024. [Online]. Available: /statistics/942626/e-mail-marketing-click-through-rates-europe/