| Characteristic | Market size in billion yuan |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
July 2022
More information
Region
China
Survey time period
2015 to 2021
Supplementary notes
*Estimate.
One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of April 2023).
A multi-channel network (MCN) is an organization that works with video platforms to offer assistance to a channel owner in areas such as product, programming, funding, cross-promotion, partner management, digital rights management, monetization/sales, and/or audience development in exchange for a percentage of the ad revenue from the channel.
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