How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one?
Characteristic
Very likely
Somewhat likely
Not too likely
Not at all likely
Don't know/No opinion
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Question: How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one?
Citation formats
U.S. consumers likelihood of ordering products via voice assistant as of August 2017
This statistic presents the likelihood of U.S. consumers ordering certain product types through a voice assistant, such as Amazon Echo or Google home, as of *. According to the findings, the product category that ranked the highest in terms of being very likely to be ordered through a voice assistant were digital products, with a respondent reach of ** percent.
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Morning Consult. (September 1, 2017). How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/800739/consumers-ordering-products-voice-assistant/
Morning Consult. "How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one?." Chart. September 1, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/800739/consumers-ordering-products-voice-assistant/
Morning Consult. (2017). How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/800739/consumers-ordering-products-voice-assistant/
Morning Consult. "How Likely Would You Be to Order Each of The following Items through a Voice Assistant, Such as Amazon Echo or Google Home, Even If You Do Not Currently Own One?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Sep 2017, /statistics/800739/consumers-ordering-products-voice-assistant/
Morning Consult, How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one? ÌÇÐÄÆÆ½â°æ, /statistics/800739/consumers-ordering-products-voice-assistant/ (last visited July 28, 2026)
How likely would you be to order each of the following items through a voice assistant, such as Amazon Echo or Google Home, even if you do not currently own one? [Graph], Morning Consult, September 1, 2017. [Online]. Available: /statistics/800739/consumers-ordering-products-voice-assistant/