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Share of expenditures among online shoppers across India in 2020, by annual household income*

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Sources

Release date

May 2016

Region

India

Survey time period

2016

Number of respondents

>3,000 consumers

Supplementary notes

*Forecast.
Note: One Indian rupee is equal to 0.016 U.S. dollars and 0.014 euros (as of June 2017).
Based on a total e-retail spending of 55 to 60 billion U.S. dollars.

Citation formats

Share of spending among online shoppers in India - by annual household income 2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 4, 2017
This statistic represents the share of spending among online shoppers across India in 2020, based on their annual household income. The projection for the highest share of spending was among online shoppers whose annual household income was more than *** million Indian rupees, totaling about ** percent of e-retail spending. Shoppers earning less than ** rupees annually per household accounted for about three percent of spending during the survey period.
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