In 2019, around **** percent of the revenue generated from digital advertising in New Zealand was attributed to the search format. While social media accounted for the lowest share, growth in this segment was the highest compared to the previous year.
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IAB (U.S.). (February 20, 2020). Distribution of digital advertising spending in New Zealand in 2019, by format [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/691628/digital-ad-spend-format-share-new-zealand/
IAB (U.S.). "Distribution of digital advertising spending in New Zealand in 2019, by format." Chart. February 20, 2020. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/691628/digital-ad-spend-format-share-new-zealand/
IAB (U.S.). (2020). Distribution of digital advertising spending in New Zealand in 2019, by format. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/691628/digital-ad-spend-format-share-new-zealand/
IAB (U.S.). "Distribution of Digital Advertising Spending in New Zealand in 2019, by Format." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 20 Feb 2020, /statistics/691628/digital-ad-spend-format-share-new-zealand/
IAB (U.S.), Distribution of digital advertising spending in New Zealand in 2019, by format ÌÇÐÄÆÆ½â°æ, /statistics/691628/digital-ad-spend-format-share-new-zealand/ (last visited August 05, 2026)
Distribution of digital advertising spending in New Zealand in 2019, by format [Graph], IAB (U.S.), February 20, 2020. [Online]. Available: /statistics/691628/digital-ad-spend-format-share-new-zealand/