Survey question: "Have you ever shopped online directly from a Shop Now, Buy It or similar button or from a brand's ad on a social media site like Facebook, Instagram, Google +, Twitter or Pinterest?"
Citation formats
Buy button and social media sponsored links usage in Canada 2016, by gender
The statistic shows the share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of **, by gender. During the survey period, it was found that ** percent of female responding Canadian online shoppers have never shopped via buy buttons or social media sponsored ads.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Ipsos. (November 29, 2016). Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/
Ipsos. "Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016, by gender." Chart. November 29, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/
Ipsos. (2016). Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/
Ipsos. "Share of Online Shoppers in Canada Who Have Ever Used Buy Buttons and Social Media Sponsored Links as of October 2016, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Nov 2016, /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/
Ipsos, Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016, by gender ÌÇÐÄÆƽâ°æ, /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/ (last visited July 31, 2026)
Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016, by gender [Graph], Ipsos, November 29, 2016. [Online]. Available: /statistics/645773/online-shoppers-usage-buy-buttons-and-sponsored-links-canada-gender/
