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Leading radio formats among Millennials in the United States as of fall 2018

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Source

Release date

June 2019

Region

United States

Survey time period

Fall 2018

Age group

18-34 years

Special properties

across Nielsen's PPM markets

Citation formats

Leading radio formats of U.S. Millennials 2018

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 12, 2019
The leading radio format among Millennials (aged 18 to 34) in the United States as of fall 2018 was country, followed closely by pop contemporary hit radio. These categories were the most popular radio formats during any 15-minute period throughout the day, with pop contemporary hit radio programming receiving the attention of **** percent of the Millennial radio audience, and **** percent tuning into country stations.
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Statistics on " Millennials in the U.S.: media & marketing "

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Other statistics that may interest you Millennials in the U.S.: media & marketing

General

6

TV and video

8

Radio & audio

8

Marketing & advertising

7

Print

7

News

8

Gaming

4

Subscription services

8

Popular culture

8

Film

5

Social media

7

Recreation and entertainment

6

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Topics

U.S. Millennials: Media & MarketingUnited States internet user demographics, by genderU.S. generations: grocery shopping behaviorU.S. Gen Z & millennials: consumer goods and shopping behavior
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