Figures are averages of survey results from the following countries: India, Brazil, China, Thailand, Russia, Spain, Italy, Germany, Australia, United Kingdom and France. The source does not provide detailed information regarding the questions. The chosen wording here might therefore differ slightly from the survey.
Citation formats
Ad platforms found helpful when considering auto purchase worldwide 2012
The graph shows advertising platforms consumers worldwide found helpful when considering auto purchase in 2012. During a survey, ** percent of respondents stated they found radio ads very helpful when considering such a purchase.
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Nielsen. (April 15, 2014). Which of the following ad platforms do you find helpful when considering auto purchase? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/
Nielsen. "Which of the following ad platforms do you find helpful when considering auto purchase?." Chart. April 15, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/
Nielsen. (2014). Which of the following ad platforms do you find helpful when considering auto purchase?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/
Nielsen. "Which of The following Ad Platforms Do You Find Helpful When Considering Auto Purchase?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Apr 2014, /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/
Nielsen, Which of the following ad platforms do you find helpful when considering auto purchase? ÌÇÐÄÆƽâ°æ, /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/ (last visited August 01, 2026)
Which of the following ad platforms do you find helpful when considering auto purchase? [Graph], Nielsen, April 15, 2014. [Online]. Available: /statistics/302226/ad-platforms-helpful-auto-purchase-worldwide/
