This statistic shows the buying behaviour of shoppers in the United Kingdom when purchasing clothing, according to a survey published March 2014. Of respondents, 30 percent said they researched products online before buying in store, while 11 percent said they shopped with friends.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Marketing Week. (March 12, 2014). When buying clothing, which of the following do you often do?* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/
Marketing Week. "When buying clothing, which of the following do you often do?*." Chart. March 12, 2014. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/
Marketing Week. (2014). When buying clothing, which of the following do you often do?*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/
Marketing Week. "When Buying Clothing, Which of The following Do You Often Do?*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Mar 2014, /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/
Marketing Week, When buying clothing, which of the following do you often do?* ÌÇÐÄÆÆ½â°æ, /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/ (last visited August 03, 2026)
When buying clothing, which of the following do you often do?* [Graph], Marketing Week, March 12, 2014. [Online]. Available: /statistics/291533/shoppers-buying-behaviour-clothing-in-the-united-kingdom-uk/