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In 2025, Nvidia was the fastest growing brand worldwide. The U.S. chipmaker registered an annual brand value growth of 152 percent, boosted by its leading position in AI computing infrastructure.

Tech brands among the most valuable

Apple was the world’s most valuable brand in 2025. The technology company recorded an estimated brand value of nearly 1.3 trillion U.S. dollars. Overall, leading U.S.-based tech enterprises dominated the brand ranking. For instance, Google’s brand value amounted to roughly 944 billion dollars, while Microsoft was valued at 844 billion. 

2025 sees highest collective brand value

In 2025, the aggregate value of the 100 most valuable brands worldwide reached an all-time high. It amounted to 10.7 trillion U.S. dollars, a 20 percent increase in comparison to 2024. Industries contributing the most to the total were business solutions & technology providers, media & entertainment, as well as consumer technology.