The statistic presented the distribution of weekly time spent with media in Canada in 2011 and 2012, broken down by medium. According to the source, an average Canadian adult spent *** percent of their media time consuming magazine content in 2012, down from *** percent in 2001.
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IAB Canada. (December 11, 2012). Distribution of weekly time spent with media in Canada in 2001 and 2012, by medium [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/
IAB Canada. "Distribution of weekly time spent with media in Canada in 2001 and 2012, by medium." Chart. December 11, 2012. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/
IAB Canada. (2012). Distribution of weekly time spent with media in Canada in 2001 and 2012, by medium. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/
IAB Canada. "Distribution of Weekly Time Spent with Media in Canada in 2001 and 2012, by Medium." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Dec 2012, /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/
IAB Canada, Distribution of weekly time spent with media in Canada in 2001 and 2012, by medium ÌÇÐÄÆƽâ°æ, /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/ (last visited July 26, 2026)
Distribution of weekly time spent with media in Canada in 2001 and 2012, by medium [Graph], IAB Canada, December 11, 2012. [Online]. Available: /statistics/261804/distribution-of-time-spent-with-media-in-canada-by-medium/
