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Media reach in Argentina in 2019

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Sources

Release date

September 2021

Region

Argentina

Survey time period

January to December 2019

Number of respondents

10,114 respondents

Supplementary notes

* Last seven days.
** Last 30 days.
*** Yesterday.
**** Recently.

The source does not specify the type of the survey nor the age of the respondents.

Citation formats

Media reach in Argentina 2019

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 12, 2021
During a study conducted in Argentina throughout 2019, approximately **** percent of respondents stated that they had consumed out-of-home (OOH) media during the seven days prior to the survey. The share of interviewees who consumed newspapers, magazines, and/or films at movie theaters stood below ** percent. Advertising spending in Argentina in 2019 was estimated at million U.S. dollars.
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