Time spent with media in Canada 2025| ��ƽ��

Weekly time spent with selected media among adults in Canada as of October 2025 (in hours.minutes)

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Sources

Release date

November 2025

More information

Region

Canada

Survey time period

October 2025

Age group

16 years and older

Special properties

among internet users

Supplementary notes

The source adds the following information: "Consumption of different media may occur concurrently. Television includes both linear (broadcast and cable) television and content delivered via streaming and video-on-demand services. Press includes both online and physical print media. Broadcast radio does not include internet radio".

Citation formats

According to a survey conducted in Canada in 2025, Canadians spent an average of ** hours and ** minutes per week watching TV. The most common internet-based activity was watching online videos, at over **** hours per week.

Internet usage trends in Canada

Canada’s online population has steadily increased over the past two decades. In 2025, the number of internet users in Canada surpassed a record ** million, which translates to approximately ** percent of the Canadian population using the internet for information, communication, and entertainment. Given that most traditional media formats can now be accessed online, Canadians have gradually shifted from TV, radio, and magazine consumption towards digital channels. That said, some forms of analog media and entertainment experienced a surge in demand following the outbreak of the coronavirus (COVID-19) pandemic in 2020.

What are the leading social media platforms in Canada?

Social media has become one of the most popular online activities among Canadian internet users. In 2025, Canada’s social network user penetration stood at **** percent, and according to the latest forecasts, this figure will surpass ** percent by 2028. This rapid increase in social media usage is spearheaded by rising mobile adoption and the ever-increasing selection of digital platforms that Canadians can use to upload photos, send direct messages, or simply pass the time. Facebook was the leading mobile social media website in Canada as of 2025, outpacing X (formerly Twitter) and Pinterest by a large margin of visits.