This statistic shows the advertising expenditure of leading advertisers in the United States in 2018. AT&T ranked second in 2018, with measured media spend of **** billion U.S dollars, while Verizon's media spend amounted to nearly **** billion. All in all, telecom was the third largest advertising category that year.
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Kantar. (January 24, 2019). Advertising spending of leading advertisers in the United States in 2018 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/
Kantar. "Advertising spending of leading advertisers in the United States in 2018 (in million U.S. dollars) ." Chart. January 24, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/
Kantar. (2019). Advertising spending of leading advertisers in the United States in 2018 (in million U.S. dollars) . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/
Kantar. "Advertising Spending of Leading Advertisers in The United States in 2018 (in Million U.S. Dollars) ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Jan 2019, /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/
Kantar, Advertising spending of leading advertisers in the United States in 2018 (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/ (last visited August 03, 2026)
Advertising spending of leading advertisers in the United States in 2018 (in million U.S. dollars) [Graph], Kantar, January 24, 2019. [Online]. Available: /statistics/233732/ad-spending-of-leading-advertisers-in-the-united-states/