including free TV, pay TV, print media, radio, and out-of-home (OOH); new ads only*
Supplementary notes
* The source defines a new ad as every advertising communication with a single, differentiated piece in audio, video, or image, recognized for the first time through its AI software.
Citation formats
Leading brands advertising on traditional media in Chile 2024, by share of new ads
Between January and November 2024, telecommunications company Entel accounted for approximately *** percent of new advertisements on free and pay TV, radio, and print and out-of-home (OOH) media detected by the source in Chile. Pharmacy chain Cruz Verde and supermarket chain Unimarc tied for second, each with a ***-percent share.
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Asociación Nacional de Avisadores (Chile). (December 30, 2024). Leading brands advertising on traditional media in Chile between January and November 2024, by share of new ads [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/309528/leading-advertisers-in-chile/
Asociación Nacional de Avisadores (Chile). "Leading brands advertising on traditional media in Chile between January and November 2024, by share of new ads." Chart. December 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/309528/leading-advertisers-in-chile/
Asociación Nacional de Avisadores (Chile). (2024). Leading brands advertising on traditional media in Chile between January and November 2024, by share of new ads. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/309528/leading-advertisers-in-chile/
Asociación Nacional de Avisadores (Chile). "Leading Brands Advertising on Traditional Media in Chile between January and November 2024, by Share of New Ads." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Dec 2024, /statistics/309528/leading-advertisers-in-chile/
Asociación Nacional de Avisadores (Chile), Leading brands advertising on traditional media in Chile between January and November 2024, by share of new ads ÌÇÐÄÆƽâ°æ, /statistics/309528/leading-advertisers-in-chile/ (last visited July 21, 2026)
Leading brands advertising on traditional media in Chile between January and November 2024, by share of new ads [Graph], Asociación Nacional de Avisadores (Chile), December 30, 2024. [Online]. Available: /statistics/309528/leading-advertisers-in-chile/
