The source researched the following 15 countries within Europe: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Poland, Russia, Spain, Switzerland, United Kingdom.
The source does not provide information on the original wording used or of its methodology. Thus, the wording chosen for this statistic may differ slightly.
Germany had by far the largest BNPL market among the observed European countries in 2025, with transaction value reaching **** billion U.S. dollars, representing almost 40 percent share of the region's total, according to a market model released in the first quarter of 2026. The United Kingdom ranked second with a transaction value of billion U.S. dollars, equivalent to ***percent of the regional total. France, the Netherlands, and Spain followed, although with significantly lower transaction values.
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ÌÇÐÄÆƽâ°æ, & PayNXT360. (May 18, 2026). Estimated transaction value of buy now, pay later (BNPL) in Europe in 2025, by country (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1661429/bnpl-transaction-value-in-europe-by-country/
ÌÇÐÄÆƽâ°æ, und PayNXT360. "Estimated transaction value of buy now, pay later (BNPL) in Europe in 2025, by country (in million U.S. dollars)." Chart. May 18, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1661429/bnpl-transaction-value-in-europe-by-country/
ÌÇÐÄÆƽâ°æ, PayNXT360. (2026). Estimated transaction value of buy now, pay later (BNPL) in Europe in 2025, by country (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1661429/bnpl-transaction-value-in-europe-by-country/
ÌÇÐÄÆƽâ°æ, and PayNXT360. "Estimated Transaction Value of Buy Now, Pay Later (Bnpl) in Europe in 2025, by Country (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 May 2026, /statistics/1661429/bnpl-transaction-value-in-europe-by-country/
ÌÇÐÄÆƽâ°æ & PayNXT360, Estimated transaction value of buy now, pay later (BNPL) in Europe in 2025, by country (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1661429/bnpl-transaction-value-in-europe-by-country/ (last visited July 28, 2026)
Estimated transaction value of buy now, pay later (BNPL) in Europe in 2025, by country (in million U.S. dollars) [Graph], ÌÇÐÄÆƽâ°æ, & PayNXT360, May 18, 2026. [Online]. Available: /statistics/1661429/bnpl-transaction-value-in-europe-by-country/
