In 2023, the Brazilian bank Itaú topped the ranking of the most valuable brands in Latin America, with a value close to billion U.S. dollars. Corona, a Mexican beer brand, ranked second, with an approximate value of billion U.S. dollars. It is noteworthy that eight of the ten brands in this ranking belong to one of these two countries.
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Brand Finance. (December 13, 2023). Ranking of the Most Valuable Brands in Latin America in 2023, by Brand Value (in billions of U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1632628/most-valuable-brands-in-latin-america-in/
Brand Finance. "Ranking of the Most Valuable Brands in Latin America in 2023, by Brand Value (in billions of U.S. dollars)." Chart. December 13, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1632628/most-valuable-brands-in-latin-america-in/
Brand Finance. (2023). Ranking of the Most Valuable Brands in Latin America in 2023, by Brand Value (in billions of U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1632628/most-valuable-brands-in-latin-america-in/
Brand Finance. "Ranking of The Most Valuable Brands in Latin America in 2023, by Brand Value (in Billions of U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Dec 2023, /statistics/1632628/most-valuable-brands-in-latin-america-in/
Brand Finance, Ranking of the Most Valuable Brands in Latin America in 2023, by Brand Value (in billions of U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1632628/most-valuable-brands-in-latin-america-in/ (last visited July 28, 2026)
Ranking of the Most Valuable Brands in Latin America in 2023, by Brand Value (in billions of U.S. dollars) [Graph], Brand Finance, December 13, 2023. [Online]. Available: /statistics/1632628/most-valuable-brands-in-latin-america-in/