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Share of secondhand purchases in consumers closets in 2025, by geography

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Source

Release date

October 2025

Region

Europe, United States

Survey time period

April and May 2025

Number of respondents

7.800*

Special properties

*consumers from Vestiaire Collective’s

Citation formats

Share of secondhand purchases in shoppers closets 2025, by geography

Published by
Bruna Rocco,
Dec 2, 2025

A survey conducted in 2025 among Vestiaire Collective customers both in the United States and Europe shows that European consumers are behind U.S. shoppers when it comes to purchasing secondhand products, with around ** percent of them doing so. Although the shares are not so far from each other, U.S. consumers are more inclined to these types of shopping choices. 

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Secondhand luxury watchesSwiss watch industrySecond-hand e-commerceSecond-hand luxury goods market worldwideLuxury e-commerce in Europe
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