During a 2024 survey, ** percent of responding adult consumers from Canada stated that retail media ads by brands they knew and trusted captured their attention or made them want to click to learn more about the product being advertised. The retail media advertising market in Canada (i.e. ads on retailer websites or apps) in Canada was a market estimated at * Canadian dollars in 2023.
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Path to Purchase Institute. (February 19, 2025). Attention-grabbing features of advertising on retailer websites or apps among consumers in Canada as of November 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1619866/features-attention-retail-media-advertising-canada/
Path to Purchase Institute. "Attention-grabbing features of advertising on retailer websites or apps among consumers in Canada as of November 2024." Chart. February 19, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1619866/features-attention-retail-media-advertising-canada/
Path to Purchase Institute. (2025). Attention-grabbing features of advertising on retailer websites or apps among consumers in Canada as of November 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1619866/features-attention-retail-media-advertising-canada/
Path to Purchase Institute. "Attention-grabbing Features of Advertising on Retailer Websites or Apps among Consumers in Canada as of November 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Feb 2025, /statistics/1619866/features-attention-retail-media-advertising-canada/
Path to Purchase Institute, Attention-grabbing features of advertising on retailer websites or apps among consumers in Canada as of November 2024 ÌÇÐÄÆƽâ°æ, /statistics/1619866/features-attention-retail-media-advertising-canada/ (last visited July 24, 2026)
Attention-grabbing features of advertising on retailer websites or apps among consumers in Canada as of November 2024 [Graph], Path to Purchase Institute, February 19, 2025. [Online]. Available: /statistics/1619866/features-attention-retail-media-advertising-canada/
