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Share of online consumers shopping during Cyber Week in the U.S. from 2023 to 2024, by shopping day

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Source

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Release date

December 2024

Region

United States

Survey time period

November 2024

Number of respondents

500 in 2024; 1,000 in 2023

Age group

18 years and older

Special properties

survey was conducted post-Cyber Monday

Citation formats

Online consumers shopping during Cyber Week in the U.S. 2023-2024, by shopping day

Published by
F. Watty,
May 23, 2025

In 2024, Black Friday was the most popular day during Cyber Week for U.S. shoppers to make purchases online with a total of ** percent of shoppers making e-commerce transactions on that day. In the year prior, more consumers preferred to shop online on Cyber Monday.

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Statistics on " Online shopping behavior in the United States "

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Overview

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AI in online shopping

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Topics

Online shopping behavior in the United StatesE-Commerce in ChinaHoliday season e-commerce in the United StatesFashion e-commerce in the United StatesE-commerce in Mexico
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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