| Characteristic | Share of accounts |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
In cooperation with
Metricool
Release date
December 2025
Region
Worldwide
Survey time period
2024 to 2025
Special properties
1,059,949 analyzed accounts and 39,762,999 analyzed posts
Supplementary notes
Accounts that progressed to an upper category - from tiny to small, from medium to huge, etc. - when compared to the previous study.
Tiny accounts: 0-2,000 followers
Small accounts: 2,000-10,000 followers
Medium accounts: 10,000-100,000 followers
Big accounts: 100,000-one million followers
Huge accounts: +one million followers.
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