| Characteristic | If prices rise, I will probably buy even more private label products | If prices rise, I will start to buy more branded products (again) |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
In cooperation with
Simon-Kucher & Partners
Release date
March 2025
Region
Worldwide
Survey time period
December 2024
Number of respondents
8,000 respondents
Age group
18-65 years
Supplementary notes
Original survey question: "Thinking towards the future, how do you think your shopping behavior for grocery and drugstore products will change if prices rise?"
There were 1,000 survey respondents per country apart from the UK, where 2,000 consumers were surveyed.
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