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Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021
Market penetration rate of private label brands in U.S. retail 2020-2021
Store brands held a **** percent share of the market value of the retail industry in the United States in 2021, down from the previous year. According to the report, around one of every five products sold in the U.S. was from a retailer’s own brand.
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Supermarket News. (February 18, 2022). Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/
Supermarket News. "Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021." Chart. February 18, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/
Supermarket News. (2022). Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/
Supermarket News. "Store Brands' Value and Volume Market Share of The Retail Industry in The United States in 2020 and 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Feb 2022, /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/
Supermarket News, Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021 ÌÇÐÄÆƽâ°æ, /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/ (last visited August 04, 2026)
Store brands' value and volume market share of the retail industry in the United States in 2020 and 2021 [Graph], Supermarket News, February 18, 2022. [Online]. Available: /statistics/1069765/retail-market-penetration-rate-of-store-brands-in-us-retail/
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