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Share of respondents in Canada who bought Loblaw's "No Name" brand products in 2022, by province

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Sources

Release date

November 2022

Region

Canada

Survey time period

November 9 and 10, 2022

Number of respondents

5,530 respondents

Method of interview

Online survey

Supplementary notes

The question was originally stated by the source as: "Have you bought 'No Name' labelled food products since the start of the price freeze on October 17?"

Citation formats

Share of Canadians who purchased Loblaw's private label products 2022, by province

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 9, 2023
In November 2022, nearly ** percent of consumers in the Canadian province of Manitoba bought Loblaw's "No Name" brand products after the company chose to freeze the prices of of its products for more than three months, starting on October 17, 2022, as a strategy to cope with rising food prices. Another ** percent of respondents from Newfoundland and Labrador stated buying the company's private label products since the start of the price freeze.
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Topics

Private label market in the U.S.Private label market in CanadaPrivate label in EuropePrivate label market in the UKPrivate label market in Italy
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